Q: WHY DOESN’T KEPT SHAMPOO SUDS UP LIKE MY REGULAR SHAMPOO?

A: Welllll….Our ingredients do not include Sulfates (thank goodness :) Sulfates are NOT our friends. These are known as “surfactants,” and are used as cleansing agents….the guy that creates the “foam up” that we are all used too.  Unfortunately, this foamy fellow is a chemical…..a chemical that can be responsible for eye, scalp & skin irritation; tangled, fuzzy hair with split ends; allergic reactions & liver toxicity! Even more unfriendly results of continued absorbtion of  sulfates are the mimicking of the hormone Estrogen. Too much estrogen = pms, male infertility, female cancers and extra chub around the middle…eeeks!

Soooo….Instead we use African Black Soap as our cleansing agent. It does suds up somewhat, but more importantly it cleans the hair & scalp safely & efficiently while restoring the natural PH balance.  This all natural soap can even relieve rashes, scalp irritations & soften up that rough skin & hair :)

African Black soap is made up of various leaves & bark. Contains goodies from plants such as banana trees, plantain skins, palm leaves, cocoa pods & Shea tree bark.  It is a very luxurious & moisturizing cleanser, as it also has Shea butter, coconut oil, palm oil and cocoa butter!

Kept uses ONLY fair trade African Black Soap straight from Western Africa.

And wait…..here it is!! Neato huh?